Solutions
Arete provides one-on-one peak performance psychology training and makes you live your full potential.
Since Arete position themselves and a strengh-based, luxury, and deeply scientific brand, we decided that dark color scheme would work the best. A purple-to-red gradient shows the transition to a peak performance state.
Peak performance training is a process. So we wanted to show this transition clearly. The colors were selected so that the peak state is always red – the highest, the hottest point. Purple shade is more cool and always below.
Peak performance training is a process. So we wanted to show this transition clearly. The colors were selected so that the peak state is always red – the highest, the hottest point. Purple shade is more cool and always below.
